Two engineers transfer reusable components from a retired vehicle prototype into a smaller next-generation design in an unbranded research workshop.

A Strategy Can Expire Before the Company Does

Leadership requires knowing when to abandon failing strategies to preserve resources and stakeholder trust. Companies often struggle with strategic exits due to commitment biases. The “Strategic Exit Test” aids leaders in assessing when to stop, reevaluate, or pivot, ensuring that valuable assets and knowledge are retained for future opportunities.

A Strategy Can Expire Before the Company Does Read More »