international business diplomacy

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Understanding the EU AI Act: Key Steps for Businesses

The EU AI Act mandates compliance for organizations using AI, particularly in HR practices, by August 2026. It imposes significant penalties for violations, emphasizes transparent governance, and encourages proactive participation in regulatory processes. Companies should view compliance as a competitive advantage, fostering trust and accountability while shaping future standards.

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Building Credible Coalitions: A C-Suite Mandate

This article emphasizes the importance of coalition building in corporate public affairs, arguing that individual advocacy fails due to credibility issues. Successful policy influence relies on diverse third-party validators for credibility and legitimacy. Companies should treat coalition building as a strategic capability, focusing on mapping credibility gaps and ensuring narrative discipline to enhance effectiveness.

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Elevating Public Affairs: A C-Suite Imperative

The article emphasizes that public affairs should be a central aspect of corporate strategy due to its significant impact on financial performance. With over 80% of business leaders anticipating substantial effects from policy changes, it urges executives to elevate public affairs to the C-suite and integrate it into strategic processes to mitigate risks from geopolitical and regulatory shifts.

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Mastering Timing: A Blueprint for Policy Success

This essay contends that timing, rather than merit, is crucial in statecraft and policy advocacy. Using Iran’s nuclear diplomacy as a case study, it identifies five domains where timing influences outcomes: policy windows, stakeholder engagement, electoral calendars, negotiation tempo, and the perishability of intelligence. Understanding and managing timing can provide a significant advantage in shaping decisions.

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Unlocking Market Access Through Public Affairs Strategy

A proactive public affairs strategy is essential for shaping government policy and securing market access. It is no longer merely reactive but a board-level capability that influences business performance across sectors. Understanding the link between policy and market dynamics enables organizations to anticipate change, build credibility, and foster growth in politically complex environments.

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From Agenda to Implementation: A Policy Framework

This article argues that policymaking operates as a structured, cyclical system with four interdependent stages: agenda setting, consultation, negotiation, and implementation. Emphasizing case studies from international diplomacy and corporate regulation, it demonstrates that effective policymaking requires understanding this framework to navigate the complexities of power dynamics and design durable agreements.

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Closing the Gap: Strategic Communications in Public Affairs

This article explores the challenges of strategic communications in public affairs and why evidence-based policies often fail to gain legislative traction. It identifies four key barriers: information overload, misaligned message delivery, neglected relationships, and complex evidence accessibility. Case studies exemplify successful and failed strategies, leading to a framework for effective policy communications.

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Integrating Legislative and Regulatory Affairs for Better Governance

This paper argues that organizations should integrate legislative and regulatory affairs, treating them as interconnected phases of governance. The separation creates risks such as loss of legislative intent and inconsistent positioning. Proposed integration strategies include unified planning, structural alignment, shared intelligence, knowledge continuity, and coherent external messaging for improved policy outcomes.

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JNIM Transformation: Threat to Global Security in the Sahel

The security architecture of the Sahel is undergoing a fundamental transformation. In 2024, West Africa accounted for more than half of all terrorism-related deaths globally. Central to this destabilization is the rapid expansion of Jama’at Nusrat al-Islam wal-Muslimin (JNIM). As I recently discussed in an interview with Sky News Arabia, the group is transitioning from

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Mastering Government Consultations: A Strategic Guide

Governments often seek public input on proposed policies through formal consultations, crucial in shaping effective regulations. Success hinges on timely engagement during the formulation stage, adherence to the Gunning Principles for fair participation, and presenting well-structured, evidence-driven submissions. Collaboration and transparency enhance influence, enabling stakeholders to navigate policy processes effectively.

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